“People are the focus!” An interview with NaturalLook CEO Frowin Pitschl When Frowin Pitschl is asked just when he realised that he would join the company founded by his father in 1974, he replies: “I’ve been interested in NaturalLook since I was 16 years old, I was always peeking into the business and asking lots …
Interview with Stefano Zulian, interior designer for NaturalLook Capturing and keeping the attention of consumers is an increasingly complicated challenge: customer satisfaction and brand loyalty are directly related to the quality of the shopping experience at the point of sale. The shopping experience must continue to evolve in order to keep up with the needs …
A story of passion, commitment and partnership A portrait of Tonus, a leading Italian company in the area of healthy feet In the 1960s, Anna Tonus was a pioneering nurse in the intensive care unit at Venice’s Umberto I Hospital. Having moved from the lagoon city to the hinterland, however, she now found hospital life …
Portrait: Tonus, a leading Italian company in the area of healthy feet Read More »
NaturalLook: talent welcome! Interview with Annika Pellacani, Junior Product Manager at NaturalLook Involvement; a sense of belonging; socialisation: these are increasingly sensitive issues in the new managerial culture. In particular, those in work are looking for a degree of satisfaction in their activities that reflects the value of their personal performance. New needs are …
New partners, new horizons and developments in Italy BIRKENSTOCK has been considered one of the world’s leading lifestyle brands since the early 1970s. Its success is based upon its long-standing tradition and production of now-legendary footwear, as well as the invention of the footbed. Quality, functionality and a sense of well-being – the concept of …
Only the best for your feet Walking barefoot Nature intended humans to walk barefoot! Shoes have been with us for only a relatively short period of time: the world’s oldest discovered shoes date back 9,000 years, while the oldest shoes preserved in Europe, belonging to Ötzi, the famous glacier mummy, are “merely” 5,300 years old. …
Fallen arches, skew feet, flat feet: how such issues occur, what you can do about them and why well-fitting shoes are so important Most people are born with healthy, resilient and hard-wearing feet. A normal foot has a pronounced transverse and longitudinal arch – when a footprint is made, the heel, outer edge, ball of …
Cornerstone, responsibility, necessity: Why sustainability is not just a passing fad – but a vital corporate stance Practically every product and advert today needs to include such buzzwords as environmentally friendly, sustainable, produced with care, organic, regional. And no wonder: our Earth is, after all, changing from day to day, and not keeping up with …
From eco-sandals to fashion statement How health shoes entered the fashion world Good things, as we all know, come to those who wait. And so it was with the success of the anatomical health shoes that NaturalLook has been selling since the company was founded back in 1974: just a few years later, in the …
Ambition, experience and plenty of enthusiasm: a portrait of sales director Roland Nicolussi It all started back in 1992 with an application letter – the typical beginning to a working career, you might think. But it wasn’t quite so typical for Roland Nicolussi, now sales director at NaturalLook: “I went to school with Frowin Pitschl”, …
A portrait of NaturalLook sales director Roland Nicolussi Read More »
