EMU Australia: The Perfect Balance Between Design and Quality
A journey to discover uncompromising comfort, sustainability, and elegance signed by EMU Australia.
The footwear by EMU Australia – distributed by NaturalLook – stands out for its high-quality materials and original style, inspired by the wild nature and vast landscapes of Australia.
The brand, founded in 1948 at the Jacksons Tannery in Geelong, is also known for its commitment to sustainability, thanks to the use of durable, natural, and biodegradable materials. This dedication earned it the recognition as the best sustainable footwear brand in the fashion category at the Marie Claire UK Sustainability Awards 2024.
Quality and respect for the environment
EMU Australia selects only the finest natural materials, such as Merino wool and Australian sheepskin, known for their durability, softness, and ability to retain heat. During the tanning process, water consumption is minimized, and a water-repellent treatment is applied to enhance durability. EMU boots are also equipped with a molded heel that ensures a perfect fit and optimal support, along with a durable rubber sole featuring a flexible EVA layer that supports the arch of the foot.
Meticulous craftsmanship
Each pair of EMU Australia footwear, whether for men, women, or children, undergoes a handcrafted process that involves more than 15 steps, including cutting, shaping, stitching, and finishing. Unlike inexpensive boots, often made from synthetic materials that mimic fur but fail to provide comfort or breathability, EMU boots are crafted from a single piece of Border Leicester sheep leather crossed with Merino, known for their exceptional softness and fully biodegradable. The water-repellent treatment applied during tanning ensures natural protection and increased durability, without compromising style, which remains always iconic and on-trend.
